Do you feel awkward calling attention to your brand?
BrandStrength helps service-based businesses build a stand-out brand that offers financial security…
without relying on marketing tactics that feel like standing in a spotlight.
strength
Un-Boring-ify Your Brand
As an entrepreneur, you set out to not only make a difference in the world but to have fun doing it.
Here’s a blunt question: How’s that going?
If you’re stressed about growing your business without spending tons on advertising, you need to know how to grow organically.Â
BrandStrength is about building a solid brand foundation that makes your brand stand out, attract the right clients, and achieve rave-worthy results for your clients.
growth
A Strong Brand Foundation
Organic growth happens naturally when you are able to attract the right people, convert those people from prospects to customers, and then transform those customers into brand evangelists. Let’s get some of that magic working for you, shall we?
.01
Offer
Having an offer as a service provider isn’t enough. Having an offer that is unique, high-value, and irresistible to your dream clients will draw attention and rave reviews.
.02
Message
Your offer could be far and away the best solution for your ideal clients. But if your messaging doesn’t convey that, it doesn’t matter.
.03
Site
Like it or not, prospective clients make judgments about you and your business by looking at your online presence, so an updated, modern, and compelling website is a must.
.04
Audience
Without an audience, you don’t have a business. Building a strong audience includes attracting the right people, growing your know-like-trust factor, and distributing content.
“Before I worked with Lori, my landing page was not converting visitors into webinar registrants. I don’t think I was properly conveying my message. But after Lori helped me re-work the page, it really shared the message in a way that was effective and it looked so clean.“
Dr. Sarah Andreas
Owner, Wise Wood, LLC
“Working with Lori to create my sales page was a completely eye-opening experience. I thought I knew exactly what I wanted to say, but Lori helped me dig deeper and deeper into the offer so I could drill down to what my audience actually needs and wants. Just as I thought I couldn’t get any more niched down than I was, Lori pushed me to keep going.“
Heather Skelly
Owner, Sweet Paw Dog Training
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Strength Training for Your Brand
BrandSchool
BrandSchool helps you develop a unique, standout brand for just $27 a month. Weekly actions and monthly live Q&As will help you consistently build your brand and reputation as THE go-to service provider of your kind.
PowerHour
Let’s dig into one brand or marketing asset that you haven’t created or perfected yet so you can not only get it done but knock it out of the park. I want you to confidently break free from the prison rut you’ve been stuck in.
BrandStrength
During your 1:1 BrandStrength Intensive, we’ll create a unique, irresistible offering, head-turning messaging, a lead magnet that grows your list with the right people, and a personalized strategy workbook that will help you create new marketing materials in the future.
The BrandStrength
Core Values
Who’s Behind
All This BS
Lori Reeves loves nothing more than strategizing and teaching on the topics of business building and brand strengthening. It’s a topic that she has an insatiable appetite for and will never stop gaining knowledge about.Â
When she’s not helping entrepreneurs construct a one-of-a-kind offering that stands out like a flamingo in a flock of seagulls, she’s most likely wearing camo and combat boots, as a 20+ year member of a National Guard band.
She draws on her unique and extended military experience to incorporate the disciplinary cornerstones the military teaches and the softer skills needed to develop, strengthen, and maintain relationships (the primary mission of military bands). Â
She’s also a single mom who’s proud to teach her son that anything is possible if you do the work and believe in yourself.
Years of Experience
of Clients
Send a Message
I’m terrible at basketball, but I’m a pro at tossing IDEAS around. Reach out so we can play a game of catch with thoughts instead of stinky, orange, rubbery balls.