Sep 11, 2023

Navigating the AI Maze: The Ethical Compass

Read time - 3 minutes

Today, I’ve got something juicy to chat about – AI tools like ChatGPT and how to use them like a pro. 🚀

Navigating the AI Maze: The Ethical Compass

Picture this: the internet’s flooded with advice on using artificial intelligence. Some of it’s gold, while some… not so much (in my oh-so-humble opinion). 😬

Especially for us business owners, the moral line can get blurry. But here’s the deal: you’ve got to use AI in a way that’s not just smart but also ethical if you want to keep your audience and clients’ trust.

Without a roadmap, you might unknowingly veer into unethical territory. So, let’s set some guidelines straight as we wade through all that AI advice.

Your Path to Success: AI Edition

Here’s the scoop – how you wield artificial intelligence tools can make or break your journey. Let’s talk about:

  • Using AI as a thinking tool, not a brain replacement.
  • Keeping your humanity intact.
  • Maintaining authenticity while letting AI lend a hand.
  • Unveiling the “Golden Question”.

Doing AI the Right Way

Think of ChatGPT as your trusty sidekick, not your superhero replacement. You wouldn’t hire a virtual assistant (VA) and let them run your whole business, right? Well, AI’s in the same boat.

These helpful tools are your ally, not a substitute for your wisdom and expertise. Just as a VA or intern can’t bear your business’s weight, ChatGPT can’t either.

Manners Matter: Even with AI

You might be rolling your eyes, but bear with me. AI’s here to stay, and we’ll be rubbing virtual elbows with it more often as time goes on.

But here’s the kicker: humans are wired for connections with other humans.

If we get into the habit of being short, curt, or insensitive when we use AI tools, we’ll start behaving that way with other humans.

And that would lead to a decline in human connections – a fate I can’t imagine to be any worse for our kind.

Ethan Mollick, a whiz from the Wharton School, found that most folks are polite when they use it, but a few need a refresher in the etiquette department.

Given our ongoing struggle to connect with one another, we must remain watchful and mindful, ensuring we don’t further erode the essence of humanity from our interactions.

Your Unique Flavor: Unleash It

Here’s a myth-buster: AI isn’t just for content creation. You’re still the star here. But picture this:

You’ve penned an epic blog post that’s on fire. You’re pumped. But guess what? There’s more work to be done. You still need to:

  • Summarize it.
  • Craft killer social media teasers.
  • Dream up visuals and images.
  • Write an email that hooks readers.

Guess what? ChatGPT can do all that in about a minute (depending on how much you want it to do).

It’s your creativity, just turbocharged with time-saving magic.

The Golden Question: A New Creed

I just coined the “Golden Question,” and it’s a game-changer. Here’s the deal: if you’d cringe at paying for something an AI whipped up in seconds, think twice about selling it.

Some folks toss out generic AI-generated stuff like it’s gold. But it’s not. It’s muddying the waters for all of us. AI doesn’t have real-world experience, and we don’t want the world to lose trust in anything online marketing.

So, before you hit that AI button, ask yourself the Golden Question: Is this something you’d pay for? Is it something you could sell with pride?

Let’s keep it real and rocking online. 🌟

Catch you on the flip side.

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